From June 4^th to June 6^th, Advantage magazine director Logan Distefano and managing editor Michael Danaher attended the 2014 FEI (Financial Executives International) Canada Conference in Niagara Falls, Ontario. As an official media partner of the event, Advantage supplied advance copies of the July/Aug/Sept 2014 issue (“The Finance Issue”) to all attendees, and they occupied an event booth where they displayed their work, answered questions, and raffled off a feature to be included in the magazine’s next issue. They also had the chance to attend several speaking events as well as an exclusive networking outing. As a result of the partnership, all attendees became subscribers of Advantage through their affiliation with the FEI Canada.